Post by nadinenadine on Mar 9, 2024 7:26:39 GMT
To explain what Brand Activation is, the best thing is to speak with facts, which is why we propose two virtuous examples below . The first case on which we focus focuses on the American television broadcaster HBO , which for the season of the successful series Westworld created a reproduction of the set in an amusement park, giving users the opportunity to live as in the fiction. All this by providing visitors with clues about the events of the new scheduled episodes. This generated suspense and anticipation, bringing a powerful emotional impact even before it aired. In order to optimize brand awareness, creating a strong and lasting bond with the customer.
The second company we give you as an example is Nordstrom , active in the sale of clothing, accessories, cosmetics and much more. In 2017 it created special shops where people do not find Loan Phone Number List objects to purchase but only experiences. Among the services offered, styling and make-up ones have recorded particular success, capable of offering a pleasant and memorable impact to users, who are more encouraged to purchase. To conclude… There are so many Brand Activation activities that can be implemented.
Bookshops know this well, with the organization of meetings with authors or live shows, as do perfumeries and pharmacies, which offer a regular program of events with the various brands. Digital proves capable of offering further interesting frontiers for Brand Activation, thanks to the developments of augmented reality and the Metaverse. Very interesting opportunities that can be taken advantage of thanks to Strategic Marketing solutions. The objective is, both online and offline, to offer high-impact involvement to consumers,
The second company we give you as an example is Nordstrom , active in the sale of clothing, accessories, cosmetics and much more. In 2017 it created special shops where people do not find Loan Phone Number List objects to purchase but only experiences. Among the services offered, styling and make-up ones have recorded particular success, capable of offering a pleasant and memorable impact to users, who are more encouraged to purchase. To conclude… There are so many Brand Activation activities that can be implemented.
Bookshops know this well, with the organization of meetings with authors or live shows, as do perfumeries and pharmacies, which offer a regular program of events with the various brands. Digital proves capable of offering further interesting frontiers for Brand Activation, thanks to the developments of augmented reality and the Metaverse. Very interesting opportunities that can be taken advantage of thanks to Strategic Marketing solutions. The objective is, both online and offline, to offer high-impact involvement to consumers,